Competitive Anticipation

Today's competitive landscape is more intense than it has ever been. While leaders have long been faced with competitive pressures, the current volatile, uncertain, complex and ambiguous environment means organizations must seriously re-evaluate their strategies and strengths relative to the competition, lest they become one of the many casualties of industry disruption. Heightened competition is coming from all directions. At the same time, unconventional competitors are emerging as industry boundaries and geographic limitations erode, all while new, nimble players are flooding the field with progressive approaches to traditional business. There are four proven techniques that leaders must employ in building their competitive strength. They need to: 1. Understand team strengths and weaknesses. 2. Better leverage existing competitive intelligence. 3. Become competitor centric. 4. Assess execution readiness.