China's new Trademark Law - another step in the journey
China's new Trademark Law, which comes into effect in May, has many positive changes, such as significantly higher damages, faster procedures and greater protection against unfair competition. However, the faster procedures may prove to be a challenge for brand owners as squatters may be able t...
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Veröffentlicht in: | Managing Intellectual Property 2013-12 |
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Hauptverfasser: | , |
Format: | Magazinearticle |
Sprache: | eng |
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Online-Zugang: | Volltext |
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Zusammenfassung: | China's new Trademark Law, which comes into effect in May, has many positive changes, such as significantly higher damages, faster procedures and greater protection against unfair competition. However, the faster procedures may prove to be a challenge for brand owners as squatters may be able to use them to quickly register others' marks. While there are many welcomed provisions for rights holders, much will turn on the efficiency and fairness of enforcement. |
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ISSN: | 0960-5002 |