A New Attitude: Guerlain's Swank Scent
NEW YORK — Guerlain is aiming for an edgier, younger consumer with Insolence, its new women's fragrance, due out in August in the U.S. and September globally. Academy Award-winning actress Hilary Swank is the scent's front woman and will appear in print and TV advertising for the brand.
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| Veröffentlicht in: | WWD 2006-06, Vol.191 (133), p.1 |
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| 1. Verfasser: | |
| Format: | Artikel |
| Sprache: | eng |
| Online-Zugang: | Volltext |
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| Zusammenfassung: | NEW YORK — Guerlain is aiming for an edgier, younger consumer with Insolence, its new women's fragrance, due out in August in the U.S. and September globally. Academy Award-winning actress Hilary Swank is the scent's front woman and will appear in print and TV advertising for the brand. |
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| ISSN: | 0149-5380 |