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Matarazzo and Prusak used a systematic method for selecting target companies, then solicited the opinions of the individuals in these companies to whom the heads of their libraries reported. Because these studies were based on a systematically selected study population, they provided a reliable insi...

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Veröffentlicht in:Information Outlook 2012-11, Vol.16 (6), p.3
1. Verfasser: Hall, Deanna Morrow
Format: Artikel
Sprache:eng
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Zusammenfassung:Matarazzo and Prusak used a systematic method for selecting target companies, then solicited the opinions of the individuals in these companies to whom the heads of their libraries reported. Because these studies were based on a systematically selected study population, they provided a reliable insight into the relative extent to which corporate libraries were valued. [...]if corporate libraries are still unable to measure and communicate their value to top management, it is not for lack of definition as to how to do it.
ISSN:1091-0808
1938-3819