Finding a sustainable path to business growth

New research finds that if companies calculated what they had to pay for the full environmental costs of their operations, they would lose 41 cents for every US dollar in earnings, on average. Currently, these "external costs" would not be something reflected on the balance sheet because either individuals or society at large bear such costs. The research identified the following 10 megaforces that may significantly affect corporate growth globally over the next two decades: 1. climate change, 2. energy and fuel, 3. material resource scarcity, 4. water scarcity, 5. population growth, 6. wealth, 7. urbanization, 8. food security, 9. ecosystem decline, and 10. deforestation. Harnessing business's capacity to innovate and deliver technology solutions can help solve these problems and turn daunting complexity into sustainable growth.