The Holy Grail of Design Measurement
HP and Jump Associates have been collaborating on a philosophy that will help quantify, and therefore value, the business impact of design. Even more important, they're working toward a system that can be used by product development teams.
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Veröffentlicht in: | Design Management Review 2011-06, Vol.22 (2), p.6-16 |
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Format: | Artikel |
Sprache: | eng |
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Zusammenfassung: | HP and Jump Associates have been collaborating on a philosophy that will help quantify, and therefore value, the business impact of design. Even more important, they're working toward a system that can be used by product development teams. |
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ISSN: | 1557-0614 1948-7169 |
DOI: | 10.1111/j.1948-7169.2011.00121.x |