The Holy Grail of Design Measurement

HP and Jump Associates have been collaborating on a philosophy that will help quantify, and therefore value, the business impact of design. Even more important, they're working toward a system that can be used by product development teams.

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Veröffentlicht in:Design Management Review 2011-06, Vol.22 (2), p.6-16
Hauptverfasser: Mrazek, Deborah, Lucente, Sam, Wakid, Katherine, Sato, Steve, Wai, Conrad, Menter, Adam, Hartley, Philip
Format: Artikel
Sprache:eng
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Zusammenfassung:HP and Jump Associates have been collaborating on a philosophy that will help quantify, and therefore value, the business impact of design. Even more important, they're working toward a system that can be used by product development teams.
ISSN:1557-0614
1948-7169
DOI:10.1111/j.1948-7169.2011.00121.x