Babel in business: The language barrier and its solutions in the HQ-subsidiary relationship
Using interview data from managers in eight German and Japanese corporate HQs and their subsidiaries in Japan or Germany, we provide the first large-scale empirical analysis of the language barrier and its solutions. We found that language is an important barrier, slowing down and increasing the cos...
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Veröffentlicht in: | Journal of world business : JWB 2011-07, Vol.46 (3), p.279-287 |
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Format: | Artikel |
Sprache: | eng |
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