Babel in business: The language barrier and its solutions in the HQ-subsidiary relationship

Using interview data from managers in eight German and Japanese corporate HQs and their subsidiaries in Japan or Germany, we provide the first large-scale empirical analysis of the language barrier and its solutions. We found that language is an important barrier, slowing down and increasing the cos...

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Veröffentlicht in:Journal of world business : JWB 2011-07, Vol.46 (3), p.279-287
Hauptverfasser: Harzing, Anne-Wil, Köster, Kathrin, Magner, Ulrike
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Sprache:eng
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