Babel in business: The language barrier and its solutions in the HQ-subsidiary relationship

Using interview data from managers in eight German and Japanese corporate HQs and their subsidiaries in Japan or Germany, we provide the first large-scale empirical analysis of the language barrier and its solutions. We found that language is an important barrier, slowing down and increasing the cos...

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Veröffentlicht in:Journal of world business : JWB 2011-07, Vol.46 (3), p.279-287
Hauptverfasser: Harzing, Anne-Wil, Köster, Kathrin, Magner, Ulrike
Format: Artikel
Sprache:eng
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Zusammenfassung:Using interview data from managers in eight German and Japanese corporate HQs and their subsidiaries in Japan or Germany, we provide the first large-scale empirical analysis of the language barrier and its solutions. We found that language is an important barrier, slowing down and increasing the cost of decision-making. Our research suggests twelve different solutions, ranging from informal day-to-day solutions such as changing communication patterns and code-switching, to more structural solutions such as language training and a common corporate language. We confirm and extend previous research and conclude that future research should more explicitly consider the different configurations of language skills for HQ and subsidiary managers.
ISSN:1090-9516
1878-5573
DOI:10.1016/j.jwb.2010.07.005