He's Quirky

He's Quirky

In an interview, Ben Kaufman, founder of Quirky, talked about innovation. The inventor of the Cloak, their iPad case, has earned between $40,000 and $50,000. The PowerCurl, a cord wrap for Mac power adapters, has been popular. This has been the easiest sales gig he's ever had in his life. Retai...

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Veröffentlicht in:Inc. (Boston, Mass.) Mass.), 2011-04, Vol.33 (3), p.6
1. Verfasser: Fenn, Donna
Format: Magazinearticle
Sprache:eng
Schlagworte:
Business growth
Innovations
Kaufman, Ben
Startups
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Zusammenfassung:In an interview, Ben Kaufman, founder of Quirky, talked about innovation. The inventor of the Cloak, their iPad case, has earned between $40,000 and $50,000. The PowerCurl, a cord wrap for Mac power adapters, has been popular. This has been the easiest sales gig he's ever had in his life. Retailers are looking to buy more products from fewer people, and Quirky solves that problem. They also want newness and, at Quirky, they're set up for that. Currently, they do 70% of their manufacturing in China. He'd like to do more in the US, and his goal is to have an innovative factory in the New York City area in the next year.
ISSN:0162-8968