College sports and library fundraising

College sports and library fundraising

Partnerships between academic libraries and college sports on fundraising projects are expanding. Such collaboration supports the interests of both organizations, and provides libraries with an invaluable boost to their development programs. Analyzes this phenomenon and outlines key strategies for p...

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Veröffentlicht in:The Bottom line (New York, N.Y.) N.Y.), 1997-06, Vol.10 (2), p.58-59
1. Verfasser: Neal, James G
Format: Artikel
Sprache:eng
Schlagworte:
Academic libraries
Chief librarians
Coaches & managers
College campuses
College sports
Cooperation
Endowment
Football
Fund raising
Fundraising
Higher education
Libraries
Library collections
Library management
Partnerships
Sports
Stadiums
Teams
University libraries
USA
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Beschreibung
Zusammenfassung:Partnerships between academic libraries and college sports on fundraising projects are expanding. Such collaboration supports the interests of both organizations, and provides libraries with an invaluable boost to their development programs. Analyzes this phenomenon and outlines key strategies for promoting new initiatives.
ISSN:0888-045X
2054-1724
DOI:10.1108/08880459710162975