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ALTHOUGH MANY AFRICAN GOVERNMENTS ARE CRITICAL OF THE WESTERN PRESS' ONE-SIDED COVERAGE OF THE CONTINENT, FEW HAVE DEVOTED AS MUCH TIME AND ENERGY TO DEVELOPING A FAVORABLE MEDIA IMAGE AS THE TOGOLESE. THIS ARTICLE ASKS: HOW SUCCESSFUL HAS THIS PUBLIC RELATIONS EXERCISE BEEN IN BOOSTING THE EYA...

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Veröffentlicht in:Africa report 1987-03, Vol.32 (2), p.51-51
Hauptverfasser: Lee, Alana, Astrow, André
Format: Artikel
Sprache:eng
Schlagworte:
AFRICA
Mass media
MASS MEDIA (NEWSPAPERS, MAGAZINES, TV, RADIO, ETC.)
PRESS, JOURNALISM
PUBLIC IMAGE, IMAGE CONSTRUCTION
PUBLIC RELATIONS
TOGO
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Zusammenfassung:ALTHOUGH MANY AFRICAN GOVERNMENTS ARE CRITICAL OF THE WESTERN PRESS' ONE-SIDED COVERAGE OF THE CONTINENT, FEW HAVE DEVOTED AS MUCH TIME AND ENERGY TO DEVELOPING A FAVORABLE MEDIA IMAGE AS THE TOGOLESE. THIS ARTICLE ASKS: HOW SUCCESSFUL HAS THIS PUBLIC RELATIONS EXERCISE BEEN IN BOOSTING THE EYADEMA GOVERNMENT'S REPUTATION ABROAD?
ISSN:0001-9836