Between Mothers and Markets: Constructing family identity through homemade food

The purpose of this article is to examine the role of homemade food in the construction of family identity. The article examines how homemade, its interface with markets’ competing food offerings, and intergenerational perspectives on homemade can cast light on competing understandings of the family...

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Veröffentlicht in:Journal of consumer culture 2004-11, Vol.4 (3), p.361-384
Hauptverfasser: Moisio, Risto, Arnould, Eric J., Price, Linda L.
Format: Artikel
Sprache:eng
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Zusammenfassung:The purpose of this article is to examine the role of homemade food in the construction of family identity. The article examines how homemade, its interface with markets’ competing food offerings, and intergenerational perspectives on homemade can cast light on competing understandings of the family, social relationships, and the market. Using two empirical studies conducted in a Midwestern cultural setting, findings highlight the importance of family meanings of homemade food, the role of homemade food in demarcating the realms of the family and market, the influence of producer-consumer relationships on threats posed by the market to a coherent family identity, and the qualitative changes in the social reproduction of family identities that result from divergences in homemade food meanings and practices across generations.
ISSN:1469-5405
1741-2900
DOI:10.1177/1469540504046523