The Informational Needs of the Small Firm Engaged in International Dealings

The Informational Needs of the Small Firm Engaged in International Dealings

The small firm considering international operations must devote substantial time and resources to collecting information about potential foreign markets. This article identifies the information needs of small businesses, examines sources of this information, including the Federal government, trade a...

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Veröffentlicht in:American journal of small business 1983-01, Vol.7 (3), p.24-29
Hauptverfasser: Seely, Richard L., Iglarsh, Harvey J.
Format: Artikel
Sprache:eng
Schlagworte:
Export marketing
Export-import trade
Information sources
Small business
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Beschreibung
Zusammenfassung:The small firm considering international operations must devote substantial time and resources to collecting information about potential foreign markets. This article identifies the information needs of small businesses, examines sources of this information, including the Federal government, trade associations, and trading companies, and proposes strategies by which small firms can approach the problem of international market data acquisition.
ISSN:0363-9428
DOI:10.1177/104225878300700306