An Empirical Examination of the Form of the Relationship between Multinationality and Performance

This paper reports findings from a study that systematically evaluated the form of the relationship between multinationality and performance. In contrast to most of the prior conceptualizations that rely on linear, monotonic models of the linkage, this study examined a curvilinear model that address...

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Veröffentlicht in:Journal of international business studies 1999-01, Vol.30 (1), p.173-187
Hauptverfasser: Gomes, Lenn, Ramaswamy, Kannan
Format: Artikel
Sprache:eng
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Zusammenfassung:This paper reports findings from a study that systematically evaluated the form of the relationship between multinationality and performance. In contrast to most of the prior conceptualizations that rely on linear, monotonic models of the linkage, this study examined a curvilinear model that addresses both the costs and benefits associated with multinationality. It used time-series techniques to capture both the static and dynamic components of the relationship. Results show that increasing levels of multinationality bring significant performance benefits up to a certain optimum level beyond which benefits begin to decelerate, while costs accelerate.
ISSN:0047-2506
1478-6990
DOI:10.1057/palgrave.jibs.8490065