Purchasing business services

The purchase of business services is a growing activity among firms but with little appreciation that the purchase of a service requires a modification of the decision process developed for the purchase of material goods. A taxonomy for purchasing business services is developed to create a matrix wi...

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Veröffentlicht in:The Journal of business & industrial marketing 1998-08, Vol.13 (4/5), p.370-380
Hauptverfasser: Fitzsimmons, James A., Noh, Jeonpyo, Thies, Emil
Format: Artikel
Sprache:eng
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Zusammenfassung:The purchase of business services is a growing activity among firms but with little appreciation that the purchase of a service requires a modification of the decision process developed for the purchase of material goods. A taxonomy for purchasing business services is developed to create a matrix with importance of service and focus of service as dimensions. Business services are classified according to their focus on three aspects of the firm: property, people, and process. A number of propositions are formulated based on insights derived from this taxonomy. The taxonomy results in six business service cells: facility support, equipment support, employee support, employee development, facilitator, and professional. Implications for managers considering a purchase in each category are explored. The paper concludes with a research agenda to test the propositions and validity of the taxonomy for purchasing business services.
ISSN:0885-8624
2052-1189
DOI:10.1108/08858629810226672