Site Search

There are two primary ways to navigate a Web site: searching and browsing. According to Jupiter Research, 90% of consumers who have made an online purchase in the past six months said they used site search to access self-service content. With this in mind, choosing a site search or commerce search s...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:Information today 2004-07, Vol.21 (7), p.S21-S21
1. Verfasser: Kusmer, Steven R
Format: Artikel
Sprache:eng
Schlagworte:
Online-Zugang:Volltext
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Beschreibung
Zusammenfassung:There are two primary ways to navigate a Web site: searching and browsing. According to Jupiter Research, 90% of consumers who have made an online purchase in the past six months said they used site search to access self-service content. With this in mind, choosing a site search or commerce search solution is one of the most important IT investment decisions an enterprise will make. This article explores: 1. The on-demand approach for site and commerce search; 2. Why the on-demand approach is superior to the installed approach; and 3. Why an enterprise should seriously consider an on-demand solution for its next search deployment.
ISSN:8755-6286
2169-0340