Differences between Small and Medium Sized Exporting and Non-Exporting Firms: Nature or Nurture
This article focuses on the relevant demographics, attitudes, behaviours, and concerns of small-medium sized exporting and non-exporting firms in Singapore in an attempt to determine whether measures can be developed to nurture non-exporters into exporters. The findings suggest that while basic diff...
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Veröffentlicht in: | International marketing review 1989-04, Vol.6 (4), p.27 |
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Hauptverfasser: | , |
Format: | Artikel |
Sprache: | eng |
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Online-Zugang: | Volltext |
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Zusammenfassung: | This article focuses on the relevant demographics, attitudes,
behaviours, and concerns of small-medium sized exporting and
non-exporting firms in Singapore in an attempt to determine whether
measures can be developed to nurture non-exporters into exporters. The
findings suggest that while basic differences in demographics exist
between the two groups, the attitudinal and behavioural differences are
acquired. Therefore, programmes may be developed to nurture
non-exporting firms to be export-oriented. |
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ISSN: | 0265-1335 1758-6763 |
DOI: | 10.1108/EUM0000000001517 |