Drinking water quality in the new millennium: The risk of underestimating public perception
In the 1960s, there was a proud industry that could claim that its product was used in virtually every home in the United States. Over a 40‐year period, that industry lost nearly 60% of its customers to competitors and it didn't lift a finger. It continues to lose customers. Can you imagine bei...
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| Veröffentlicht in: | Journal - American Water Works Association 2002-08, Vol.94 (8), p.28-34 |
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| creator | Means, Edward G. |
| description | In the 1960s, there was a proud industry that could claim that its product was used in virtually every home in the United States. Over a 40‐year period, that industry lost nearly 60% of its customers to competitors and it didn't lift a finger. It continues to lose customers. Can you imagine being in a business that could ignore that kind of a market‐share decline? That industry is the US drinking water community. And its competitors appear to be the bottled water and point‐of‐use/point‐of‐entry providers.
—A Strategic Assessment of the Future of Water Utilities |
| doi_str_mv | 10.1002/j.1551-8833.2002.tb09516.x |
| format | Article |
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| ispartof | Journal - American Water Works Association, 2002-08, Vol.94 (8), p.28-34 |
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| subjects | Bottled water Brain drain Commercial regulation Community Consumer behavior Consumers Contaminants Costs Demographics Drinking water Global Warming Groundwater Health Effects manager to manager Microbial contamination Perceptions Perchlorate Population growth Potable water Public Information Public opinion Quality standards Risks Safe Drinking Water Act Supplies Surface water Tap water Trends Utilities Water Industry Water pollution Water Quality Water supply Water treatment Water utilities |
| title | Drinking water quality in the new millennium: The risk of underestimating public perception |
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