Reducing the neurotrauma burden in India- a national mobilization

India has one of the highest TBI burdens due to RTA, with 60% of head injuries being attributable to RTA and more than 150000 lives being lost annually due to TBI. These numbers have prompted institutions and organizations at international, national and local levels to mobilize and address this burden through prevention, pre-hospital care and in hospital care. Academic institutions such as the AMC have run local campaigns promoting the wearing of helmets when riding two-wheelers. Prehospital care institutions such as GVK-EMRI have also made large strides nationally on delivering safe and timely care through novel and focused education to its EMTs, applying evidence-based practice to all facets of its work. These led to implementation of novel and innovative technological solutions faster and more efficient responses. National institutions such as the NSI and NTSI have been instrumental in promoting safety measures such as helmets and use of seat belts through social media videos, often using celebrities to disseminate the message. NSI have also focused on sharing best practices for the management of TBI through easy-to-use platforms such as YouTube. Institutions such as AAPI, NSI and NTSI have collaboratively developed TBI management guidelines that are specific to the Indian population (supported by AASAN). NGOs such as the IHIF and SLF have contributed to this movement by promoting awareness through campaigns and public education. While TBI remains a large burden in India, a mobilization, and coalesced efforts of such a scale holds promise tackling this burden.