A rise in prediction error increases attention to irrelevant cues

•Attention to objects is determined by physical properties and learning experience.•Stimuli irrelevant for predicting significant outcomes tend to be ignored.•Experiencing prediction error increases attention to irrelevant stimuli. We investigated whether a sudden rise in prediction error widens an individual’s focus of attention by increasing ocular fixations on cues that otherwise tend to be ignored. To this end, we used a discrimination learning task including cues that were either relevant or irrelevant for predicting the outcomes. Half of participants experienced contingency reversal once they had learned to predict the outcomes (reversal group, n = 30). The other half experienced the same contingencies throughout the task (control group, n = 30). As participants’ prediction accuracy increased, they showed a decrease in the number of fixations directed to the irrelevant cues. Following contingency reversal, participants in the reversal group showed a drop in accuracy, indicating a rise in prediction error, and fixated on the irrelevant cues more often than participants in the control group. We discuss the results in the context of attentional theories of associative learning.