Yikes! Mike Takes a Hike: How Jordan's exit is shaking the world of sports business

Life without Michael Jordan will be tough on NBA fans as they file back to a truncated basketball season. But they are not the only ones who will be hurting. Jordan's decision to retire after 13 extraordinary years of skywalking across the NBA has shaken the league. After narrowly averting a shut down of the entire season, the NBA now faces the formidable task of trying to win back fans without its number one draw. The void will be felt by the TV networks, too, as they brace for an inevitable drop in ratings, and by corporations, long buoyed by Jordan's massive appeal, as they struggle with how to replace arguably the most perfect player - and certainly the most perfect pitchman - of his generation.