Shifting to High Gear; Can Volkswagen's tough new chief cut costs fast enough to revive the storied German automaker?: U.S. Edition Edition

[Bernhard] has already won an early showdown. Last year's labor contract stipulated that Volkswagen would build a new compact SUV in Wolfsburg, if it could make money. A review managed to cut costs by $2, 400 per car, but Bernhard says that is $1, 000 short of profitability. The works council r...

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Veröffentlicht in:Newsweek 2005-10, Vol.146 (18), p.36
1. Verfasser: Karen Lowry Miller
Format: Magazinearticle
Sprache:eng
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Zusammenfassung:[Bernhard] has already won an early showdown. Last year's labor contract stipulated that Volkswagen would build a new compact SUV in Wolfsburg, if it could make money. A review managed to cut costs by $2, 400 per car, but Bernhard says that is $1, 000 short of profitability. The works council refused further cuts, such as dropping the night shift. So the company proposed in August to build the SUV in Portugal, saving an additional $1, 200.
ISSN:0028-9604
1069-840X