40 YEARS OF WINNING IDEAS WITH STAYING POWER
Why does one idea break the bank while another one falls flat? FORTUNE looks at four fields - technology, finance, marketing, and managing - to find out what makes for an effective idea, as measured by the hard judgment of the marketplace.
Gespeichert in:
| Veröffentlicht in: | Fortune 1995-05, Vol.131 (9), p.191 |
|---|---|
| 1. Verfasser: | |
| Format: | Magazinearticle |
| Sprache: | eng |
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Tags: |
Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
|
| Zusammenfassung: | Why does one idea break the bank while another one falls flat? FORTUNE looks at four fields - technology, finance, marketing, and managing - to find out what makes for an effective idea, as measured by the hard judgment of the marketplace. |
|---|---|
| ISSN: | 0015-8259 |