CD-ROM makers avoid reality
Some CD-ROM executives acknowledge that CD-ROM prices must fall as competition intensifies, but many publishers are in denial. The consequences of such thinking could be dire, since software publishers are building their long-range business models on price levels that will not last much longer.
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Veröffentlicht in: | Fortune 1994-10, Vol.130 (7), p.17 |
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creator | Losee, Stephanie |
description | Some CD-ROM executives acknowledge that CD-ROM prices must fall as competition intensifies, but many publishers are in denial. The consequences of such thinking could be dire, since software publishers are building their long-range business models on price levels that will not last much longer. |
format | Magazinearticle |
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fulltext | fulltext |
identifier | ISSN: 0015-8259 |
ispartof | Fortune, 1994-10, Vol.130 (7), p.17 |
issn | 0015-8259 |
language | eng |
recordid | cdi_proquest_miscellaneous_213221301 |
source | EBSCOhost Business Source Complete |
subjects | Business forecasts CD-ROM Multimedia Price levels Prices Pricing Software industry |
title | CD-ROM makers avoid reality |
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