A shoe engineered to boost performance

A shoe engineered to boost performance

Zorthian features Addidas' Futurecraft 4D, one of the best inventions embracing next-gen technology. The new sneaker can be expertly tailored to the needs of its wearers--not only in size and shape, but also in flexibility, impact type, cushioning and more. The key is the 30 printing process, w...

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Veröffentlicht in:Time (Chicago, Ill.) Ill.), 2017-11, Vol.190 (22/23)
1. Verfasser: Zorthian, Julia
Format: Magazinearticle
Sprache:eng
Schlagworte:
Inventions
Product design
Shoes & boots
Technology adoption
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Beschreibung
Zusammenfassung:Zorthian features Addidas' Futurecraft 4D, one of the best inventions embracing next-gen technology. The new sneaker can be expertly tailored to the needs of its wearers--not only in size and shape, but also in flexibility, impact type, cushioning and more. The key is the 30 printing process, which enables Adidas to "look at every single square millimeter of a midsole and tune it from a performance standpoint," says Al VanNoy, who headed the project.
ISSN:0040-781X
2169-1665