Proposed new industry code on unhealthy food marketing to children and young people : will it make a difference?

Evaluates the revised single code on advertising to children proposed by the Advertising Standards Authority (ASA) against eight criteria for an effective code, which were included in a submission to the ASA review process from over 70 New Zealand health professors, to determine whether it will achieve significant improvements to protect children and young people from exposure to the marketing of unhealthy food products. Source: National Library of New Zealand Te Puna Matauranga o Aotearoa, licensed by the Department of Internal Affairs for re-use under the Creative Commons Attribution 3.0 New Zealand Licence.