“It’s Irrelevant to Me!” Young Black Women Talk Back to VH1’s Love and Hip Hop New York

The reality television show Love and Hip Hop New York enjoyed immense popularity during its fourth season. The show, which profiles the love and relationship experiences of its Black and Latino cast, overwhelmingly perpetuates stereotypes of people of color through a narrow lens of Black masculinity and femininity. This article uses critical discourse analysis to unveil the ways in which the show invites its cast members to create hegemonic representations of themselves. It also argues against the effects model in hip-hop scholarship—which dogmatically asserts that these types of representations are inherently harmful to Black youth. Using audience analysis, the article works to add complexity to the findings of the critical discourse analysis by inviting young Black women to talk back to the representations transmitted by the show.