Big data and cognitive computing--Part 2

[...]many "smart" applications have achieved their value through focusing the data they attempt to analyze rather than taking a "boil the ocean" approach across the largest data sets possible. What we saw was that, unlike big data, the technology foundation of cognitive computing is not fundamentally about programming, processing or storage paradigms, or about data flows and stream handling, but rather about the data analysis technologies addressing discovery, disambiguation, contextual understanding, inference, recommendation, probabilistic reasoning and human/machine communications.