Credit Karma: Cracking The Credit Cartel

Credit Karma provides truly free credit scores and credit monitoring to consumers. It got $368.5 million funding from Google Capital, Tiger Global Management, Ribbit Capital. So far, 45 million Americans (a fifth of all those with credit files) have signed up for free Credit Karma memberships to monitor their reports and scores. Credit Karma makes money -- how much CEO Kenneth Lin won't say -- by recommending loans and other products consumers qualify for based on their credit histories and then streamlining the application process.