Competitiveness based on logistic management: a real case study

An efficient and effective logistic system is a strategic objective in any productive business. This paper presents a real case study of a routing problem in a food industry firm. This problem is solved as a Vehicle Routing Problem (VRP) using the Neural Network (NN) and Tabu Search (TS) algorithms. A customer selection based on a profitability analysis was carried out. The aforementioned algorithms were then applied, leading to a considerable reduction in the total logistic costs. This resulted in an improvement in the company’s competitiveness and profit.