Understanding the Key Factors for E-textbook Integration Into a Business Course: A Case Study

In Fall 2012, the authors conducted an e-textbook pilot project with the Courseload e-reading platform in a 300-level accounting class in the University of Arizona's Eller College of Management. Using Courseload statistics and in-class surveys, the authors evaluated students' attitudes tow...

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Veröffentlicht in:	Journal of business & finance librarianship 2014-01, Vol.19 (1), p.32-60
Hauptverfasser:	Cuillier, Cheryl A., Dewland, Jason C.
Format:	Artikel
Sprache:	eng
Schlagworte:	Attitudes best practice business students Business studies Case studies Courseload digital textbook e-textbook pilot Students Textbooks
Online-Zugang:	Volltext
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