The usefulness of strategic planning in a turbulent economic environment: a case of Zimbabwe during the period 2007-2009

Purpose - The purpose of this paper is to assess the feasibility of strategic planning in times of turbulent economic conditions.Design methodology approach - This paper discusses how various Zimbabwean organizations incorporated the aspect of strategic planning during the period 2007-2009 in order to establish its relevance in different economic situations.Findings - Strategic planning process is very difficult to carry out during turbulent economic conditions though there are some aspects of the process that are indispensible.Practical implications - Organizations can survive without sticking to their strategic plans in times of turbulent economic environment.Originality value - The situation that prevailed in Zimbabwe in 2007-2009 was unique and this paper endeavours to analyse the feasibility of strategic planning in a turbulent economic environment.