Why Innovations are Arguments

Attend almost any conference on innovation, and one will hear someone in the audience ask, Yes, but how are you defining innovation? Why is there no clear, shared meaning of innovation? I believe it is because most executives confuse what an innovation actually is with what an innovation would do fo...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:MIT Sloan management review 2012-04, Vol.53 (3), p.95
1. Verfasser: Wright, Randall S
Format: Artikel
Sprache:eng
Schlagworte:
Online-Zugang:Volltext
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Beschreibung
Zusammenfassung:Attend almost any conference on innovation, and one will hear someone in the audience ask, Yes, but how are you defining innovation? Why is there no clear, shared meaning of innovation? I believe it is because most executives confuse what an innovation actually is with what an innovation would do for them if they had one.
ISSN:1532-9194