Application of Production-Oriented Approach in Seewo IWB Game Activities: An Innovative Strategy for Boosting Middle School Students’ Speaking Competencies

The Production-Oriented Approach (POA), uniquely imbued with Chinese pedagogical characteristics, stands as an innovative teaching method and concurrently occupies a central position in Chinese research endeavours in English education. This study aims to apply POA to middle school EFL classes and utilize comparative experimental data to show the efficiency of this approach in Seewo Interactive Whiteboard (IWB) game-based teaching activities. Despite the widespread recognition of Seewo IWB games’ potential benefits, a notable challenge remains in effectively using them to improve students’ speaking skills. Thus, this research included 120 middle school students as participants and involved comparing controlled and experimental groups. The findings revealed that integrating the POA teaching method improved students’ speaking competencies, fostering a greater interest in learning English.