A Study on Housewives’ Intention towards Reuse, Repair and Recycling of Electronic Products in Udaipur

In the past few years, the global market of Electrical and Electronic Equipment has grown exponentially and this has led to a constant increase in e-waste which is not only hazardous for the environment but also for human health. Hence, it is essential to reuse, repair, and recycle electronic products for a better and healthy life. The purpose of this paper is to discuss the factors that influence the intentions of the housewives as well as actual buying behavior towards reuse, repair, and recycling of electronic products. The study uses exploratory and descriptive research design to get a detailed insight into the topic. A detailed review of literature is done and a survey is carried out by interviewing housewives and their responses were recorded.