Quality Strategies Implemented in The Romanian Wine Market

In a highly competitive market such as wine, implementing quality strategies is necessary to succeed. Consumers are increasingly knowledgeable and demanding. The paper aims to identify the primary quality strategies used in the wine market in Romania and to determine the opinions, attitudes, and per...

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Veröffentlicht in:	Bulletin of the Transilvania University of Brașov. Series V, Economic science Economic science, 2024-01, Vol.16 (2), p.81-86
1. Verfasser:	Neacsu, Nicoleta Andreea
Format:	Artikel
Sprache:	eng
Schlagworte:	Attitudes Business competition Consumers Customer satisfaction Fermentation Questionnaires R&D Research & development Stainless steel Wineries & vineyards
Online-Zugang:	Volltext
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