Facets of Mindfulness in Stages of Behavior Change Toward Organic Food Consumption

Objectives The preference of organically grown foods can potentially decrease greenhouse gas emissions, which are related to climate change. Recent empirical studies suggest associations between dispositional mindfulness and self-reported pro-environmental behavior. In order to identify the potential and mechanisms of mindfulness with regard to pro-environmental behaviors, it is necessary to consider theories of action. Methods The present study examines the relationship between five facets of self-attributed mindfulness and organic food consumption considering a stage model of behavior change that includes different types of intentions and stage-specific predictors adapted from the theory of planned behavior and the norm-activation model. A cross-sectional online study was conducted with a sample of 560 participants. The mean age of the participants was 30 ( SD = 10.5) years, and the sample consisted largely of females (76%). A minority reported regular meditation practice (8%). Results The multivariate analyses showed a significant relationship between observing and goal intention ( β = .317, p