EdTech in Russia: Results of 2021 and forecast for 2022

Digital economy transforms traditional relations in the educational market. The article is devoted to the main results of the EdTech market in Russia in 2021 and the prospects for 2022. Revenue data of the largest Russian EdTech market players are presented. The main growth of the online education segment occurred in 2020 under the influence of the COVID pandemic. The market is divided into several segments: for preschoolers, schoolchildren, students and adults. Among most popular courses are IT training, languages, wellness & lifestyle. EdTech market in Russia will continue its development in 2022. The way of this development will largely depend on how market participants adapt to technological and economic changes. Among the key negative factors, sanctions pressure, threats to cybersecurity, and a decrease in effective demand are highlighted. The positive trends include import substitution, opportunities for the implementation of collaborative educational projects between state universities and the largest digital educational platforms.