Cahier : Marque employeur et management responsable des ressources humaines

Cahier : Marque employeur et management responsable des ressources humaines

CARLINI J., GRACE D., FRANCE C. et LO IACONO J. (2019), "The corporate social responsibility (CSR) employer brand process: FRANCA V. et PAHOR V. (2012), "The Strength of the employer brand: influences and implications for recruiting", Journal of Marketing and Management, Vol. 3, n° 1,...

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Veröffentlicht in:Revue management & avenir 2022-10 (131), p.103-105
Hauptverfasser: Benraiss-Noailles, Laila, Herrbach, Olivier, Viot, Catherine
Format: Artikel
Sprache:fre
Schlagworte:
Brands
Corporate responsibility
Employers
Marketing
Perceptions
Social responsibility
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Zusammenfassung:CARLINI J., GRACE D., FRANCE C. et LO IACONO J. (2019), "The corporate social responsibility (CSR) employer brand process: FRANCA V. et PAHOR V. (2012), "The Strength of the employer brand: influences and implications for recruiting", Journal of Marketing and Management, Vol. 3, n° 1, p. 78-122. VIOT C. et BENRAISS-NOAILLES L. (2019), "The link between benevolence and well-being in the context of human-resource marketing", Journal of Business Ethics, Vol. 159, n° 3, p. 883-896.
ISSN:1768-5958
1969-6574