WINNING TOURISM DIGITALIZATION OPPORTUNITY IN THE INDONESIA CBT BUSINESS
This research aims to examine the opportunities of Information Communication Technologies (ICT) and its use for the rural tourism businesses. The study used purposive random sampling of presence of tourist villages product in the Online Travel Agency (OTA) application in Indonesia. From the OTA, it...
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| Veröffentlicht in: | Geo Journal of Tourism and Geosites 2021, Vol.37 (3), p.800-806 |
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| container_title | Geo Journal of Tourism and Geosites |
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| creator | PRIATMOKO, Setiawan DAVID, Lóránt Dénes |
| description | This research aims to examine the opportunities of Information Communication Technologies (ICT) and its use for the rural tourism businesses. The study used purposive random sampling of presence of tourist villages product in the Online Travel Agency (OTA) application in Indonesia. From the OTA, it can be seen the rural tourism destinations product related offerings suggestion. From the recommended destinations, assessment and comparison is made with the village’s official website and other online resources.Tourism villages and their market need to be met comprehensively understanding with OTA app developers to get better future business results. |
| doi_str_mv | 10.30892/gtg.37309-711 |
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| fulltext | fulltext |
| identifier | ISSN: 2065-1198 |
| ispartof | Geo Journal of Tourism and Geosites, 2021, Vol.37 (3), p.800-806 |
| issn | 2065-1198 2065-0817 2065-1198 |
| language | eng |
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| source | DOAJ Directory of Open Access Journals |
| subjects | app developer Community community-based tourism (cbt) Information communication information communication technologies (ict) Internet Marketing online travel agency (ota) Pandemics Rural areas rural tourism Social networks Statistical sampling Tourism Travel agencies Web sites |
| title | WINNING TOURISM DIGITALIZATION OPPORTUNITY IN THE INDONESIA CBT BUSINESS |
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