Digital opportunities for incumbents – A resource-centric perspective

•Conceptualization of incumbents’ digital opportunity space.•Resource-centric taxonomy with six classes of digital opportunities.•Related stylized facts of opportunity enactment.•Builds on the resource-based view and organizational ambidexterity.•Advances research at the interface between digital in...

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Veröffentlicht in:The journal of strategic information systems 2021-09, Vol.30 (3), p.101670, Article 101670
Hauptverfasser: Oberländer, Anna Maria, Röglinger, Maximilian, Rosemann, Michael
Format: Artikel
Sprache:eng
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Zusammenfassung:•Conceptualization of incumbents’ digital opportunity space.•Resource-centric taxonomy with six classes of digital opportunities.•Related stylized facts of opportunity enactment.•Builds on the resource-based view and organizational ambidexterity.•Advances research at the interface between digital innovation and transformation. Digitalization presents companies with abundant opportunities, i.e., action possibilities leading to new products, services, and business models. Specifically, digital opportunities for incumbents require attention as their resource base can be both asset and liability, and the interplay between incumbents’ resources and digital opportunities is hardly understood. To conceptualize this interplay, we present a taxonomy of digital opportunities for incumbents and related stylized facts of opportunity conversion. As justificatory knowledge, we build on the resource-based view and organizational ambidexterity. Our work contributes to descriptive knowledge at the interface between digital innovation and transformation, providing new perspectives on incumbents’ digitally extended resources.
ISSN:0963-8687
1873-1198
DOI:10.1016/j.jsis.2021.101670