Innovation Ecosystems in the Automotive Industry between Opportunities and Limitations

The creation of effective innovation ecosystems (IES) at the national or sectoral level remains a difficult and not always feasible task. Basing on evidence from the Brazilian automotive industry, a case of unused opportunities for building a strong IES is considered. This is due to the insensitivity of such ecosystems to new complicated configurations and the formats of non-traditional interaction that they suggest - a “new ecology of competition”, etc. The internal context of companies in relation to the practice of open innovation has been studied. Despite joint projects with close value chain partners, carmakers are showing a closed attitude to external collaboration, unlike players in industries such as aerospace or information and communications technology that gained growth and major transformation by building a broader IES. Only a high demand from the government for creating a strong IES can change the situation.