The socio-economic efficiency of computer-integrated transport modelling

In the article has been analysed the possibilities of using modern digital technologies to optimize the transport system of a big city. The Urbanization’s processes lead to high rates of urban development, which provides for the creation of assorted transport supplying. However, there are situations when the geographic, landscape, natural and climatic area features, architectural solutions (characteristics) or blunders in the design of the city do not allow to create the road infrastructure of the necessary level. This leads to congestion of the main transport networks and generate traffic jams, increasing the degree of environmental pollution. The authors consider the horizons of creating a transport model of the Odessa city as an effective method of traffic management. It has been made out a case that the digitalization of the urban highways management reduces the trip time, alleviates the level of the road network congestion, increases the reliability and safety of transport, minimizes the number of non-standard traffic situations, and increases the economic efficiency of the city’s transport system. The using of powerful content solution allows you to build a mental (virtual) model, taking into account the actual traffic situation at this time and predict its changing when you have to make a certain management decision. This article is dedicated to the economic issue of the building a city transport model, the contemplation for its use to improve the efficiency of the city economy operation.