Strategy to develop tourism objects at Ijobalit, a former pumice mine in East Lombok

Frequent mining activities cause environmental damage. Pumice mining at Ijobalit village left holes from the previous mining activities. These holes become barren land that ruined the scenery, however, this problem can be solved by reclaiming the former mine ares. Reclamation transforms the areas into a tourism area. The transformation of the former mine area into tourism object, however, did not last long as the Lembah Hijau tourism attraction no longer has activitiesand seems to be not taken good care of. This research aims to determine the development strategy of the Lembah Hijau Tourism object that exists in the former mine area. The research method used is a qualitative descriptive using SWOT analysis by viewing from external and internal instruments. The results showed that the tourism area in the former mine area has good natural potentials, the lakes formed from the former mine have theirown appeal. The weaknesses lie on the accessibility, lack of cooperation among private sector, the government and the community, and also lack of promotion and innovation of attractions.