Corporate Social Responsibility and Social Entrepreneurship: An Indian Context

Abstract The present paper presents critical points of view on the existing corporate social responsibility (CSR) practices in India. It argues that due to society's awareness, people's expectations from the government and companies have significantly increased due to various reasons. At t...

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Veröffentlicht in:Journal of entrepreneurship and innovation in emerging economies 2017-01, Vol.3 (1), p.71-76
Hauptverfasser: Singh, Archana, Majumdar, Satyajit, Saini, Gordhan K.
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Sprache:eng
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Zusammenfassung:Abstract The present paper presents critical points of view on the existing corporate social responsibility (CSR) practices in India. It argues that due to society's awareness, people's expectations from the government and companies have significantly increased due to various reasons. At the same time, performing on all the three parameters of `triple bottom line'- financial, social and environmental became extremely crucial for the corporate sustainability. In such a changing context, traditional form of CSR seems no longer relevant. The authors emphasize the need of thinking of more innovative models of CSR, so that business benefits and social benefits can be combined in true sense. Few examples of such innovative models of integrating CSR and social entrepreneurship (SE) are discussed in the paper. The authors believe that SE can support CSR, and effectively bridge the gap between business and society.
ISSN:2393-9575
2394-9945
DOI:10.1177/2393957516684451