From Disruption to Collision: The New Competitive Dynamics

From Disruption to Collision: The New Competitive Dynamics

Iansiti and Lakhani discuss the new competitive dynamics. The collision between digital and traditional companies shows what happens when user needs are met by a new kind of operating model that digitizes some of the most critical tasks to deliver value. In the travel industry, customer needs haven&...

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Veröffentlicht in:MIT Sloan management review 2020-04, Vol.61 (3), p.34-39
Hauptverfasser: Iansiti, Marco, Lakhani, Karim R
Format: Artikel
Sprache:eng
Schlagworte:
Algorithms
Artificial intelligence
Competition
Customers
Hotels & motels
Managers
Operating systems
Software
Travel
Travel industry
User needs
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Zusammenfassung:Iansiti and Lakhani discuss the new competitive dynamics. The collision between digital and traditional companies shows what happens when user needs are met by a new kind of operating model that digitizes some of the most critical tasks to deliver value. In the travel industry, customer needs haven't changed--travelers continue to need accommodations and experiences.
ISSN:1532-9194