Using Business Cards to Teach Document Design

Argues that business cards, as a key means of initiating business contacts, are worth studying in business writing courses. Shows instructors how to incorporate a unit on business card design into their business communications courses. Suggests the criteria by which business cards can be evaluated....

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Veröffentlicht in:Business communication quarterly 1994-03, Vol.57 (1), p.19-26
1. Verfasser: Nelson, Ronald J.
Format: Artikel
Sprache:eng
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Zusammenfassung:Argues that business cards, as a key means of initiating business contacts, are worth studying in business writing courses. Shows instructors how to incorporate a unit on business card design into their business communications courses. Suggests the criteria by which business cards can be evaluated. (HB)
ISSN:8756-1972
2329-4906
2329-4922
DOI:10.1177/108056999405700105