Young, Educated, and Choosing Rural: An Exploration of the Factors Related to Young Adults Choosing to Move to Rural Communities

With many rural communities facing uncertain futures due to aging and dwindling populations, it is of interest to explore what these communities have to offer young adults. The current case study was designed to explore the experiences of educated young adults moving to remote rural communities in Montana. While the young adults noted challenges such as a lack of amenities and geographic and social isolation, participants highlighted the quality of life they experience in their rural communities including the family-centered environment, low cost of living, the unconditional support provided by community members, intergenerational friendships, increased sociability, and the unique opportunities for personal and professional growth available for young adults in rural communities. Furthermore, participants shared suggestions for enticing young adults to move to rural communities, including ways they could increase occupational opportunities, market to young adults, and change the message about living in rural areas.