Perceived External Prestige, Organizational Identification and Affective Commitment: A Stakeholder Approach

Perceived External Prestige, Organizational Identification and Affective Commitment: A Stakeholder Approach

This study examines the influence of employees' personal beliefs about the way three stakeholder groups - customers, competitors and suppliers - evaluate the organization's prestige (ie perceived external prestige) regarding organizational members' cognitive identification and affecti...

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Veröffentlicht in:Corporate reputation review 2006-06, Vol.9 (2), p.92-104
Hauptverfasser: Carmeli, Abraham, Gilat, Gershon, Weisberg, Jacob
Format: Artikel
Sprache:eng
Schlagworte:
Competition
Corporate image
Correlation analysis
Employee attitude
Identification
Organizational behavior
Perceptions
Reputations
Social identity
Stakeholders
Studies
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Zusammenfassung:This study examines the influence of employees' personal beliefs about the way three stakeholder groups - customers, competitors and suppliers - evaluate the organization's prestige (ie perceived external prestige) regarding organizational members' cognitive identification and affective commitment. The results show that among the three stakeholders' groups, perceived external prestige is positively related to member cognitive identification, which, in turn, results in enhanced affective (love and joy) commitment. [PUBLICATION ABSTRACT]
ISSN:1363-3589
1479-1889
DOI:10.1057/palgrave.crr.1550014