Measuring Corporate Social Responsibility

The explosive growth in the demand for ratings of corporate social responsibility (CSR) has resulted in a marked increase in the number of groups supplying CSR ratings to investors and consumers. The purpose of this paper is to show: 1. how important and varied these groups are, 2. the trend in the...

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Veröffentlicht in:Corporate reputation review 2005-01, Vol.7 (4), p.304-308
Hauptverfasser: Márquez, Antonio, Fombrun, Charles J
Format: Artikel
Sprache:eng
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Zusammenfassung:The explosive growth in the demand for ratings of corporate social responsibility (CSR) has resulted in a marked increase in the number of groups supplying CSR ratings to investors and consumers. The purpose of this paper is to show: 1. how important and varied these groups are, 2. the trend in the CSR business, and 3. the added value of these ratings for business credibility with investors and consumers.
ISSN:1363-3589
1479-1889
DOI:10.1057/palgrave.crr.1540228